Week 11 Part 1

Newsletters
             Newsletter's can be sent weekly, monthly, quarterly, or even twice a year for certain businesses. For my business I think it would be good to have a newsletter sent out twice a month or once every two weeks. One of the posts of that month will be to announce new products. The other posts will be to advertise a big sale that will happen once a month possibly lasting a 3-7 days. On the email involving new products it might also include events occurring in the area or at least an image of a cool place. This is a way to encourage people to buy gear and also to wear and advertise their Shade Apparel for people to see. Everyone loves a good discount so I don't think that will take much information or persuasion. Both these ideas need to be made extremely visually appealing for customers to bite. In addition,  there will be a welcome and birthday email as well. This would be the overall schedule of my businesses newsletters.


Comments

  1. Stephanie,

    Great thoughts on what's most appropriate for your business! Sounds like you have a great idea of how best to time and craft an email to maximize profitability.

    Keep up the good work!

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  2. I think you're absolutely right, everyone does love a good discount let alone a discount in general. I also strongly agree that visually appealing newsletters will allow your consumers to actually get excited to read your newsletter too! Especially in regards to anything people where nowadays, visually well presented advertisements will bring more sales!

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  3. I think you've got a great idea for your email marketing plan. Mixing up the content instead of putting several different things in one email is probably a good idea!

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  4. I think your email marketing plans are spot on. Everyone does love a good discount and your customers would definitely want to know when your having a sale on your products. My newsletter would in incorporate some of the same things.

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